Who Are We?
yummyZEST is a full service digital marketing company.
We have experience developing brands on the internet. We work with new and established brands, both to maintain and improve their presence online.
“To succeed in life, you need three things: a wishbone, a backbone and a funny bone.” – A.A. Milne
Our Team
Yaron Urbas
CEO and Founder
Yaron has a diverse background in IT as a software engineer turned IT executive. His IT career spans decades and includes working for startup and publicly held online marketing focused companies, including LivePerson, LinkShare and ViewPoint, with hands on work in every group from Product Management, Tech Support, Development, Networking and Quality Assurance. As a serial entrepreneur with startups in ecommerce, real estate, entertainment and various services, he has a perfect mix of knowledge and hands on experience in what it takes to help business’s succeed online.
Kassy Rodriguez-Urbas
CMO
With a decade of experience under her belt, Kassandra is an avid lover of all things multimedia. Creativity and customer satisfaction are her two main considerations in the personalization of sites and marketing campaigns alike. With various certifications, such as Adobe Photoshop, Illustrator, Lightroom, and Premiere Pro, and a strong proficiency with platforms such as Hootsuite, this versatility allows for a range of choices –from logo creation to full-fledged campaigns with social media management and video and print advertisement.
Deborah Twiss
Client Manager
Deborah has worked in the film and television industry as a director/producer/writer since the 90’s. While specializing initially in independent film production, she quickly found her way to the corporate video and commercial world. Working with several large NYC event production companies, Deborah has developed and shot social media commercials for many major brands including Samsung, Boar’s Head, Warner Bros. Batmobile, Jaguar, Fedex, Bloomingdale’s and many more. Utilizing her years of work in branding, commercial and narrative production, Deborah is able to leverage her vast experience in helping clients build and grow their business online.